It was about this time last year I noticed something…
Everyone I knew was wearing their heart on their sleeve!
OK – not literally their heart. But a heartbeat monitor.
And it wasn’t just on their sleeve because they were attached everywhere.
It was the new craze – fitness wearables. You’ve probably seen them yourself: activity trackers, pedometers, sport watches, bands…
All of them designed to track and measure not just your activity levels but every aspect of your life.
From steps taken to goal setting and even sleep quality – these things coach you, motivate you and keep you literally on track.
And what was a new trend just a short while back is suddenly one of the hottest things in the entire fitness and weight loss industry.
Along with healthy eating.
Clean eating...healthy eating...call it what you like. Everyone is at it and every dieter knows it's the way to sustained weight loss.
Healthy eating has taken over the world.
And all kinds of people have embraced the trend.
Not just the ones you see all over those hugely successful food blogs with their tanned, toned limbs and glowing faces (we'll get to them later).
There's a reason those food blogs and Pinterest boards are so hugely successful...
It's because now, more than ever, people care about what they put in their bodies.
They care because the cost of getting sick is so high...
Because everyone else is doing it....
For a million reasons...
Actually, a trillion reasons because that's what people are spending in this market right now.
Here's what Euromonitor had to say:
“The global functional, allergen-free, organic and other healthy foods market will push through the $1 trillion (€770m) mark for the first time in 2017, as consumer interest in preventing illness via foods snowballs...”
We’re all food crazy. More than that, we're health crazy.
Just stop and think for a second...health now affects almost every market.
It's our biggest concern. And being at a healthy weight is a big part of that concern.
So it should be. Our bodies and minds are precious and we need to look after them, especially as obesity is now at epidemic levels.
That's why there are all those TV shows complete with chefs showing us how to cook healthily…
As well as wildly popular YouTube channels and blogs...
Plus all those infomercials, endless new gadgets to help you cook healthy food, clean and healthy eating cookbooks topping the bestseller lists…
Those gadgets people love to buy to fit in with their friends and tap into crazes like juicing...and fitness trackers!
It all adds up to an industry worth trillions....
So what does this mean for you?
Quite simply, hard cash.
Now, I’m not saying you’ll make those numbers but there are lots of perfectly ordinary people out there earning significant sums.
They’re tapping into that international, evergreen fascination with fitness and healthy eating to lose weight and sustain that loss. And they are making a great living out of doing something they love.
There’s absolutely no reason why you shouldn’t too...feeding the hungriest niche of them all!
Of course, like all niches it helps to know what you're doing. In fact, it's essential. Offer people the wrong kind of solution or product and you're finished before you start...
Which is why I've created this additional PLR package focusing on these two hot trends and packed full of the right kind of material, the sort that will actually resonate with your target audience so they go on to buy.
That audience loves both physical and digital products which is why I have supplied you with all you need to either promote or even sell your own products in this niche as well as ebooks, courses, videos, audios...the possibilities are endless.
Among the high-converting material are graphics and multimedia elements to appeal to this demographic as well as professionally written reports, all of it created entirely by me as I know from experience what works.
This means that you get tried and tested PLR material that has been carefully and precisely targeted to this niche...and that means more profit for you!